Managing Campaigns

Details on additional campaign management features of the Qapture Content Management System (CMS)

The Main Campaign Window & Campaign Operations

The CMS main campaign window contains all the campaigns in your project and allows performing the various campaign operations. To see the main campaign window, navigate to https://[organization-name].qapture.co and sign in. Click the campaigns module in the navigation menu. The main campaigns window is displayed.

Campaigns module

Each campaign item has a set of allowed operations associated with it. The actions appear when hovering the cursor over the campaign item's card in the grid.

Campaign Operations

To perform an operation on a campaign item, find the item in the campaign grid, hover the cursor over it and choose the desired action.

Action	Description	Icon	Additional Information
Pause	Pause a campaign		Allows suspending a campaign
Enable	Enable a paused campaign		Allows enabling a campaign that was paused
Edit	Edit a campaign		Allows editing a campaign
Download	Download Digital Code		Opens a menu to download a campaign's code as a .png or .svg file
Archive	Archive a campaign		Free the code for use in other campaigns, without deleting the campaign item from the CMS
Data Export - Analytics	Export a campaign's analytics data		Allows exporting a campaign's analytics data
Data Export - User-generated content	Export a campaign's user-generated content data		Allows exporting a campaign's user-generated content data
Delete	Delete a campaign		Allows deleting a campaign
Show Qapture Code	Show the Qapture tag for a campaign		Shows an enlarged view of the Qapture tag assigned to the campaign

Editing campaigns

To edit an existing campaign, click the edit button in the campaign's row. You will be redirected to the campaign's editor, see Creating Campaigns for details on editing campaigns.

A Qapture code does not contain the content; as such a campaign can be edited and new content can be assigned to it.

Searching for Campaigns

The CMS includes several options for searching and/or filtering Campaigns.

Search Bar

Use the search bar to filter Campaigns by name.

Filters

It is possible to filter your search for Campaigns in several fields:

• Main Campaign Content - A dropdown menu allowing the user to filter campaigns by the Content Item that is tied to them. It is also possible to search for the Content Item by name in the dropdown menu.

• Main Campaign Content Set - A dropdown menu allowing the user to filter campaigns by the Content Set that is tied to them. It is also possible to search for the Content Set by name in the dropdown menu.

• Campaign Group - A dropdown menu allowing the user to filter campaigns by the Campaign Group it belongs to. It is also possible to search for the Content Set by name in the dropdown menu.

• Status - A dropdown menu allowing the user to filter campaigns by status. The filter is set to "Active" by default.

• Created by - A dropdown menu allowing the user to filter campaigns by the user that created them. It is also possible to type the name of the creator in the dropdown menu.

• Start Date - Allows the user to filter the campaigns by range of dates.

• Expiry Date - Allows the user to filter the campaigns by range of dates.

• Archive - Allows the user to filter the campaigns by range of dates.

Filter By Code

If you have a Qapture code but don't know any identifying details about its campaign, it's possible to filter your search by the code's colors. Simply click the squares to choose the code's colors.

Filter by code

Downloading a Qapture Code

The Qapture CMS allows downloading a graphic file of the Qapture code that is assigned to the campaign that is optimized for digital platforms such as TV.

To get the file, click the download button for the campaign that you would like the graphic file for. A popup box will appear, as follows:

Download Code Window

General

In the General tab of the Download Marker window, the user can choose the file format of the downloaded code (either .png or .svg) and the resolution it will be displayed in. The size of the code will be optimized to suit the chosen resolution.

Code Shape

Code Shapes

In the "Code Shape" page, select the desired shape for the code from the available selection.

Appearance

Code Appearance without caption.

The Appearance tab shows a preview of the final image. By default the image does not include a caption. If a caption is desired, click the dropdown menu titled "Caption usage" and select "With caption", as seen in the example below.

Code appearance with caption.

The user can choose the size, font, color, and location of the caption. The dropdown titled "Caption position" allows the user to choose the caption's position relative to the code. To edit the text, replace the text already present in the Text field. Both lines of text must be edited separately.

To download the final image, click the "Download" button at the bottom of the window.

Deleting campaigns

Step 1: Navigate to https://[organization-name].qapture.co and sign in. Click the campaign module in the navigation menu. The campaign module is displayed.

Step 2: Click the delete button for the campaign you would like to delete. The delete confirmation dialog is displayed.

Campaign delete confirmation dialog

Step 3: Click yes to delete or cancel to discard.

Show / Display a Campaign's Code

Click the Qapture code in the row for your campaign in the Campaigns grid to enlarge the Qapture code assigned for your campaign.

The code that is displayed after clicking on a campaign's code

Pausing / Enabling a campaign

Once a campaign is created, it is automatically published and is live (enabled). This means that when a user scans the Qapture tag assigned to the campaign, its content will be delivered to the user. There may be a need to temporarily not deliver the associated content to users. To do this, it is possible to disable the campaign and enable it when resumed.

Step 1: Navigate to https://[organization-name].qapture.co and sign in. Click the campaigns module in the navigation menu. The campaigns module is displayed.

Step 2: Click the Play/Pause button for the campaign you would like to suspend. If the Pause button is displayed, that indicates the campaign is Paused. Click the button again to enable the campaign .

Indicates a disabled campaign

Indicates an enabled campaign

When a tag associated with a suspended campaign is scanned, no content is delivered to the user.